Rabbithood Studio

Year: 2021 | Role: Studio Manager

Creative Studio Operations · Project Management · Team Coordination

The Why

Rabbithood Studio is a graphic design studio in Chiang Mai known for making information beautiful, yet interesting enough to actually pick up and read: books, posters, covers, logos, brandings. Work that makes you want to understand something before you’ve even decided to try. A friend invited me to apply for the Studio Manager role, and I did. The challenge of the job turned out to be its best feature: there was no single lane to stay in.

What I Did

I ran studio operations across almost every function: office administration, invoicing, HR, account management, project coordination. It was the closest thing to running a small business without being the founder. But the part that mattered most was learning to understand how designers think, how they see, how they work. You cannot support creative people well without genuine curiosity about their process, and this job demanded that curiosity every day.

The project I remember most is The Alchemist cover for NANMEEBOOKS. As someone who has been a devoted reader my whole life, getting to project-manage a book cover felt like something I hadn’t known to wish for. The original worldwide cover is all sunlight and guidance; the Thai redesign became a dark desert night, moonlight catching the sand in soft gold. I was at Khao Yai when we were finalizing the proofs, making calls remotely about paper stock and foil finish, waiting to find out if what we imagined on screen would actually hold when printed. It did.

Outcomes

I left with a fluency in creative studio operations that I carry into every collaborative project since. I understand now what it takes to protect creative time, manage client expectations, and build the kind of trust between operations and creative teams that lets good work actually get made.